In the era of the Internet, visual culture, and lots of information, most businesses decide to use various online communication channels. Digital marketing is more affordable than traditional forms – it allows for better personalization and a more detailed analysis of campaigns and results. Check out the blog posts to build a solid digital marketing strategy!
Twitter is one of the most popular social media platforms in the world. It has over 300 million monthly active users and is still growing. And changing. In this post we present some predictions about the future of Twitter. What's going to be different and what will stay the same?
Your real-time marketing efforts fail? See what you might have done wrong. Become a real-time marketing ninja thanks to our 5 powerful tips and extra examples.
Social listening is a practical tool for every marketer and can be useful in many areas of his or her activity. Data from monitoring is a valuable source for knowledge about your audience and for insights about your product or service. It's up to you how you are going to use it.
Social media as a recruiting tool has gained ground recently. 92% of companies use it in hiring process. And it's not only about LinkedIn anymore. Check out how to effectively leverage social listening and find the best people who will contribute to your business' growth.
Social sharing may be more efficient if you analyze your audience's engagement first. There is no secret recipe for a social media strategy, but there are a few statistics that you should know about before you start posting on Facebook or Twitter.
