https://brand24.com/blog Insights, analyses & case studies Mon, 26 Feb 2024 05:04:27 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.2 https://brand24.com/blog/what-is-buyer-persona/ Thu, 16 Nov 2023 12:43:15 +0000 https://brand24.com/blog/?p=156977 Buyer personas can help you a lot in your marketing efforts, but it's vital to know what to include in your research. If you want to learn how to create buyer persona you are in the right place!

The post What is a Buyer Persona and How to Create One? first appeared on Brand24.]]> https://brand24.com/blog/instagram-marketing-strategy/ Fri, 10 Nov 2023 12:17:51 +0000 https://brand24.com/blog/?p=156142 In this guide, you will learn the most important factors of a successful Instagram marketing strategy. Boost your Instagram game with these tips and tools.

The post Successful Instagram Marketing Strategy – Complete Guide [2024] first appeared on Brand24.]]> https://brand24.com/blog/what-is-influencer-marketing/ Thu, 09 Nov 2023 10:12:13 +0000 https://brand24.com/blog/?p=151259 In this article we will discuss what influencer marketing is, how to identify your next brand ambassador, and what tools you might need to work.

The post What is Influencer Marketing – Definition, Guide, and Helpful Examples first appeared on Brand24.]]> https://brand24.com/blog/what-is-social-selling/ Tue, 31 Oct 2023 12:54:10 +0000 https://brand24.com/blog/?p=151779 What is social selling and how to start generating better leads with Brand24? This and more in our article!

The post What is Social Selling? Guide To Generate Better Leads first appeared on Brand24.]]> https://brand24.com/blog/what-is-social-media-intelligence/ Fri, 27 Oct 2023 10:09:15 +0000 https://brand24.com/blog/?p=157427 You can use social media intelligence (SMI or SOCMINT) to improve your sales and marketing campaigns. Here's how to do this right.

The post What is Social Media Intelligence (SOCMINT)? first appeared on Brand24.]]> https://brand24.com/blog/best-pr-campaigns/ Tue, 24 Oct 2023 10:50:43 +0000 https://brand24.com/blog/?p=156212 In this article, you will find the all-time best PR campaigns and what you can take from them.

The post 5 Best PR Campaigns to Get Inspired By first appeared on Brand24.]]> https://brand24.com/blog/social-community-management/ Wed, 27 Sep 2023 06:08:21 +0000 https://brand24.com/blog/?p=159730 Social communities are great places for gathering customer feedback but also work miracles for generating hot leads. Here's everything you need to know before planning a social community management strategy.

The post Everything You Need to Know About Social Community Management first appeared on Brand24.]]> https://brand24.com/blog/corporate-reputation-management/ Tue, 12 Sep 2023 09:59:25 +0000 https://brand24.com/blog/?p=159681 Your brand reputation should be one of the priorities in your business strategic planning, and I'm here to tell you why and how.

The post What Is Corporate Reputation Management? [2024 Guide] first appeared on Brand24.]]> https://brand24.com/blog/brand-safety/ Tue, 05 Sep 2023 12:52:05 +0000 https://brand24.com/blog/?p=159589 Like other intangible online assets, your brand reputation is prone to be sabotaged. This is why brand safety should be an essential part of your business strategy, and here's everything you need to know about it.

The post Brand Safety: How to Protect Your Brand Reputation first appeared on Brand24.]]> https://brand24.com/blog/media-measurement-tools/ Tue, 29 Aug 2023 10:57:30 +0000 https://brand24.com/blog/?p=159533 Media measurement tools are essential for understanding the effectiveness of your campaigns. The right tools can help you track your reach, engagement, and conversions across traditional and digital channels. Here are some of the best ones.

The post For Marketers: 20 Media Measurement Tools You Need to Try in 2024 first appeared on Brand24.]]>